Blog

I bet you have never stopped to wonder why some of our well known road signs in Australia (think of an image of a pedestrian crossing, or perhaps an outline of a kangaroo or koala) are images and not text. Of course they are images, you exclaim to yourself! If we are driving in our
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Let’s face it, in business it’s never about you; it’s all about your customer. This isn’t easy with the struggles of feeling burnt out, alone and from wearing ‘too many hats’. The truth is though that customers aren’t interested in you or your story, so you need to think of a different way to get
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“How much should I be spending on my Facebook ads?”…It’s a hard question to answer, especially if using Facebook to build your business is a new thing for you. The Social Networking giant isn’t a young gun, being founded over 11 years ago, but it’s only now that small to medium businesses are starting to
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If you produce content for business purposes, without a doubt you want people to pick up on it. You want more than that, actually. You want people to engage with it. You want people to take it and share it. You want people to talk about it. People notoriously listen to referrals from friends and
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Content Marketing doesn’t just exist within the realm of email marketing, websites and blogging. The world of social media is now one of the most compelling reasons for users to jump on the Internet. You’ve got Facebook, YouTube, LinkedIn, Twitter, Pinterest, Google+, Instagram, Snapchat, Tumblr… the list really does go on and on, and truthfully,
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Facebook can come with a steep learning curve for the uninitiated, particularly when running a business page. For this exact reason, we have put together a checklist for you to refer to whenever you feel the need to. For the Facebook beginner to the seasoned Facebook marketing professional, everyone can benefit from a checklist to
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You may well have heard the rumours that organic postings on Facebook (in other words content which is published for free) is on the decline. Yes, the rumours are true, but as we have discovered, there are some pretty valid reasons for this, and paid advertising on Facebook can really help your Facebook Return on Investment to
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You could be forgiven for thinking that with the enormous jump in popularity of visual content that you now need to be a mini-blockbuster producer on top of a business owner. Umm… yeah, right! The truth of the matter is that users on social media are engaging with visual content in all of its forms,
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If you can utilise Social Media wisely, investing in effective Facebook Management can equal a serious Return on Investment. Facebook comfortably fits into the SponsoredLinX ethos of Traffic > Conversion > Engagement on all levels. It helps to drive traffic to your business, it helps to convert your leads, and it certainly helps in continuously
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You may recall a blog we posted back in March this year about Facebook’s impending saturation of the internet, and after recent news, it appears the digital giant is attempting to produce and implement any new feature it can, to stop that point in time from ever arriving. Over the past couple of days, Facebook
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